ARC Studio
Precision as Identity
ARC Studio is a modern boutique salon built around structure, restraint, and consistency. Its clients value intention over trends and expect their hair to feel considered in every setting. This campaign focuses on form, detail, and craft, presenting hair as something designed rather than improvised. Each frame emphasizes clean lines, controlled movement, and the quiet confidence of expert work, positioning the studio as a place where style is engineered with purpose.
AURA Beauty
Care You Can Feel
AURA Beauty is a modern studio for nails, skin, and restorative treatments. Its clients come to slow down, feel cared for, and leave renewed. This campaign centers on hands at work, tools in motion, and intimate moments of care, making the craft visible and tangible. Each frame communicates trust, precision, and calm, positioning the studio as a place where beauty is experienced through thoughtful, professional touch.
IRON & OAK
Tradition in Motion
IRON & OAK is a modern barbershop grounded in ritual, precision, and identity. Its clients come for sharp lines, honest craft, and the feeling of leaving renewed. This campaign centers on tools in hand, moments of focus, and the transformation in the chair, making the work visible and tangible. Each frame conveys discipline and confidence, positioning the shop as a place where grooming becomes craft and style is earned.